B Keeper - Virgin

Virgin Holidays approached Lazerian to consider an installation for their V Room, a VIP traveller’s lounge.

Manchester Airport is the international gateway to the North of England, a region which has deeply engrained commercial and cultural links with numerous destinations around the world. A busy hub for global travel, it is served by Virgin Holidays who approached Lazerian to consider an installation for their V Room, a VIP traveller’s lounge, which drew on the characteristics of the city and the ambitions of the airline and their passengers.

The world’s first industrial city, Manchester played a significant role in not only the British, but world economy as the home of the cotton industry, Europe’s largest industrial park and one of the most ambitious shipping canal projects the world has seen. Representing this sense of industry, Manchester incorporates the worker bee into the city’s coat of arms, with the motto ‘Concilio et Labore’ translating as ‘Integrity and Industry’.

Lazerian took this history, specifically the natural communities formed by bees in their habitat. A bee hive comprises a mass of hexagonal, wax cells, an ingenious, robust network of safe spaces in which they can raise larvae to become new bees, store honey and gather pollen. Inspired by these wonders of nature, Lazerian created a network of hexagonal modules in plywood - an overlooked yet strong and lightweight material. The modules were joined in two separate constructions and installed as if to appear from within the walls and ceiling of the lounge, exploring the continuing link between bees, the North West of England and the world.